About Soulfully Rich
At Soulfully Rich, we are driven by the spirit of local businesses and the unwavering passion of the individuals who bring them to life. Our vision is to create a thriving network of extraordinary entrepreneurs, advisors, and experts who come together to foster connection, collaboration, and support.
Our Story
Soulfully Rich is born from our shared journey and the profound values that guide us. As a dynamic husband and wife team, we have joined forces with a unified purpose: to empower individuals to lead more balanced lives, foster meaningful communities, and create a positive impact that ripples far and wide.
At the heart of Soulfully Rich is our unwavering commitment to change the world one person at a time. We are here to reshape the work and entrepreneurship landscape, pioneering a new paradigm that embraces authenticity, collaboration, and a deep sense of purpose. SoulfullyRich is our vessel to share the wealth of our knowledge, experience, and unwavering passion, uplifting others and co-creating a brighter, more soulful future.
We invite you to embark on this transformative journey with us, where connections are forged, growth is nurtured, and meaningful differences are made. Together, let's redefine success, finding harmony in work and life, and embracing the profound power of authentic connection. Join the movement and become part of the Soulfully Rich tribe as we chart a new course toward a more purposeful and fulfilling world.
Working together to
create a better tomorrow.
The Heart of Soulfully Rich
The values that unite us
We exist to amplify, support, and build businesses and organizations with SOUL. We believe in uniting businesses that align with these values to help make the world a better place and leave a positive imprint on society.
PEOPLE FIRST
People are the heart of our business. We prioritize building intimate relationships within diverse communities, fostering a sense of belonging, and keeping it real with each other and our clients.
WHOLENESS EQUALS GREATNESS
We encourage the integration of physical, mental, and spiritual well-being. By nurturing these dimensions, we unlock personal growth, balance, and fulfillment. We empower individuals to define their own meaning of success and create lives they genuinely love.
BUILD BUSINESSES WITH SOUL
Purpose is the driving force behind our businesses. We believe that when you create with intention and meaning, success naturally follows. We encourage our community to discover their "why" and let it serve as their guiding light. Building businesses from the heart allows us to make a genuine impact, experience personal fulfillment, and contribute to lasting societal change. We strive to create businesses with soul, where passion and purpose intersect.
Meet Our Team
Our founding team brings together decades of invaluable business and entrepreneurial experience, fueled by an unwavering passion for empowering others. With a vast network encompassing coaching, HR, and health & wellness, we possess the expertise needed to guide you on your path to success.
Natalie Lee / FOUNDER
THOUGHT LEADER & TRANSFORMATIONAL GUIDE
Meet Natalie Lee, the visionary force behind Soulfully Rich, revolutionizing entrepreneurship with a transformative approach. With unwavering dedication, Natalie guides entrepreneurs and individuals on a journey of elevating consciousness, achieving inner wealth, and unleashing innate wisdom. By aligning both inner and outer experiences, she empowers individuals to make a profound impact.
Rooted in the DNA of entrepreneurship, Natalie's path was shaped by her hard-working parents, instilling in her a deep reverence for the entrepreneurial journey. Fueled by this profound upbringing, she empowers individuals to lead balanced lives, cultivate thriving communities, and create lasting impact.
Natalie's true distinction lies in her holistic approach, recognizing that true success transcends financial achievements. Through expertise in mindfulness, resilience, and self-awareness, she empowers entrepreneurs to embark on a journey of personal growth and business success.She believes in redefining success, leaving a meaningful legacy, and igniting a new era of conscious entrepreneurship.
Joey Lee / CO-FOUNDER
Unconventional. Boundary-breaking. Passionate.
Joey Lee is known for defying the status quo and challenging norms. With an unwavering passion for connectivity, collaboration, and innovation, Joey is driven to make a difference.
Placing people at the core of their purpose throughout their entire career, Joey has always been dedicated to uplifting and empowering others. Influenced by incredible parents and embracing warmth of the Hawaiian culture, Joey's guiding principles revolve around respect, love, and harmony. Nicknamed the "Island Kahuna" in TalentAcquisition, Joey has 22 years of experience working with startups and corporate giants, nurturing authentic leaders who shape cultures of innovation, trust, and inclusion. Their reputation stands tall for transformational leadership, boundless creativity, and unwavering dedication to building long-term and proactive approach to talent pipeline.
With a comprehensive understanding of talent acquisition strategies, workforce planning, attraction, branding, selection practices, and measurement, Joey is armed with a Bachelor of Arts degree in Psychology from UC Riverside and an HR Management Certification from UCLA.
